Ogilvy Mather
July 4th, 2009
OgilvyOne & Mather/OgilvyOne Division Commissions RabbitHoles® as Displays in New NY Digital Lab
Renowned international advertising, marketing, and public relations agency, Ogilvy & Mather, commissioned five RabbitHoles® 3D Motion Holograms to be the Digital Lab signage in their brand new Headquarters offices in New York, NY.
The 3D animated prints were designed to represent five key offices of the nearly 500 Ogilvy & Mather operates worldwide, featuring Beijing, London, New York, Sao Paulo, and Singapore.
Four of the five holographic prints depict a 3-dimensional Ogilvy Digital Lab logo animating into view, and a 3D city name floating inches off the surface in front of a montage of 2D city images that transition as viewers walk by from either direction. The fifth RabbitHole® is slightly larger and features a larger 3D logo animation occurring simultaneously with a time-lapse sequence of New York City’s Times Square, which highlights the Digital Lab’s Headquarters city.